Graduates of small colleges often remain close. They keep in touch and share life stories as time goes on. They are products of a unique environment that fosters the formation of long-term relationships. Everyone knows everyone; it is not the case at larger universities. The latter are more impersonal in every way. Classes are larger and the volume of students can be intimidating. It hinders the formation of easy friendships. Social occasions are fewer as people go on their merry way after class. There is nothing quite like a small college. It is not surprising to see connections that last for decades. Reunions are always well attended.

New grads are particular eager to get together and recount their immediate adventures. They know they will get wide open ears. They like to compare their lives after graduation with what has happened to others. It is not necessarily competitive; it is just fun. This is especially true when experiences are similar. Everyone sees summer jobs the same way: as a necessary step in the right direction. But when students discuss summer jobs, for example, a lot of moaning and groaning is shared. Not all these positions were top tier. Some lucky people got to clerk in a law office or intern in a corporation. Others had to spend time selling things like toilets and tankless water heaters while working for a local plumbing store called Water Heater Watch. Many prefer to be outdoors doing gardening, cleaning pools, assisting with summer camp activities, or going on the road. You can make good money, according to student reports, in sales or doing social media on Twitter. You get a commission while you learn the ins and outs of making a presentation and closing the deal.

One student explained how tankless water heaters earned him enough money to move into his own apartment after leaving school. If you add all the summers up, the amount is considerable. Who thought such appliances would make such a difference in one life. He had gotten pretty good at making a demonstration, showing illustrations and models of the small-size units. He had all the features and benefits down pat. He discussed the savings a homeowner gets after installing the new state-of-the-art units. They take up less space in your attic or basement and don’t need replacing very often.

Because most people have an old-style water heater, there is a huge market for the new tankless one. It makes selling that much easier. The student quickly learned the art of persuasion. These water heaters practically sell themselves if you reveal the right information. They don’t cost as much as people think. That is usually the only obstacle and misperception. In sales, if there is an issue (such as cost), you remind the customer of other relevant benefits. In the case of water heaters without a tank, the most important is a lower utility bill. The student told a group of listeners how he sought the same job year after year until some of his friends got the message and competed with him for a sales position.